Eiffel launch event for new Citroen C3

Citroen is to use the 20th anniversary of the Eiffel Tower and 90 years of Citroen to launch its new Citroen C3.

Every night for three months from 22nd October, they will be organising a special 12-minute light show. with the first the new Citroen starring in the first show at 8pm on the first day. Citroen will be streaming live footage on www.toureiffel.citroen.com.

Citroen C3

The footage will take advantage of the new C3 sensational windscreen (yes I did check whether I should tone that “sensational” down before publishing this, but looking at it... well it is pretty sensational!).

The windcreen wraps right over the heads of front seat occupants and Citroen say it is “... perfect for admiring the full height of the Eiffel Tower ...”.
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