Kia ups their game with new sharper looks

Kia Motors has issued a series of images showing a sharper, more confident look for future Kia models as they seek to shake of a worthy-but dull-image.

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Kia's little sticker with the big message

When I tested the new Kia Cee’d, I commented that Kia had gone mainstream with a quality product that stood comparison with products of our established favourites. The Kia Pro_cee’d builds on that bridgehead with a car that is even more in tune with European tastes.

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Kia plays it straight

If the Kia Soul surprised with its rather funky style and individuality the Magentis is much more what we have come to expect from Kia. Practical, conservative and maybe even a tad dull.

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Kia goes soulful

Kia make cars you buy with your head, not your heart. They’re a bit like sensible shoes. Reasonable price, practical and they make sound sense. But they are not going to get the pulse racing.

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Kia goes mainstream

Kia has two established niche markets where it is seen as a serious player in the UK - the MPV Sedona, beloved by taxi companies, and the Kia Sportage. Until the Cee'd, however, its saloons and hatchbacks have appealed largely to the motorist on a tight budget who is determined to drive a new, rather than second-hand car. Read More...

Kia makes a convincing case, but infuriates

With Ford having bought the Rover name to protect their own Land Rover brand, SAIC - who bought the rights to the Rover models - have had to reconsider their plans to start producing the cars with the Rover badge.
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